Amanda Patanow
Chief Marketing and Product Officer
Amanda Patanow is an award-winning healthcare marketing and product leader with more than two decades of experience turning innovative medical technologies into market successes. As Chief Product and Marketing Officer at NeuroEM Therapeutics, she leads strategy to commercialize groundbreaking, non-invasive treatments for cognitive decline, including Alzheimer’s disease.
Her career spans leadership roles across medtech, health IT, and life sciences, where she has launched multiple medical devices, navigated complex regulatory pathways, and driven strategic growth for organizations of all sizes—from startups to global enterprises. As a marketing strategist, she has partnered with 12 of the world’s 20 largest medical device companies, including GE Healthcare, Baxter, Ethicon, and Janssen.
Before joining NeuroEM, Amanda founded Coda Creative, a women-owned agency specializing in medtech branding, and served as President & COO of Tricycle Studios, Vice President of DAS Health, and Executive Director of Health Strategy for Dunn&Co. She is also recognized for her policy advocacy with national health IT trade organizations and her leadership in bridging the gap between healthcare innovation and real-world adoption.